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Sr. Sales Operations Manager

Date: Mar 7, 2023

Location: Irvine, California, US, 92606

Company: Kia America, Inc.

At Kia, we’re creating award-winning products and redefining what value means in the automotive industry. It takes a special group of individuals to do what we do, and we do it together. Our culture is fast-paced, collaborative, and innovative. Our people thrive on thinking differently and challenging the status quo. We are creating something special here, a culture of learning and opportunity, where you can help Kia achieve big things and most importantly, feel passionate and connected to your work every day.

Kia provides team members with competitive benefits including premium paid medical, dental and vision coverage for you and your dependents, 401(k) plan matching of 100% up to 6% of the salary deferral, and time off starting at 14 days per year. Kia also offers company lease and purchase programs, company-wide holiday shutdown, paid volunteer hours, and premium lifestyle amenities at our corporate campus in Irvine, California.




The Senior Sales Operations Manager will oversee the business development and strategic efforts of Kia’s Dealer network electrification and energy infrastructure readiness.

This position is the main point of contact for network EV- and mobility- related business, acting as an authoritative representative for Sales Operations as the role interacts with senior management and executives.

This role will lead Dealer EV and energy readiness relative to Kia’s progressive EV growth strategy, including Dealer EV certification, consultation, and onsite evaluation, and will be responsible for the research and analysis of the competitive mobility and energy landscape by understanding and communicating new business models, opportunities, and threats.

This position will be responsible for aligning with executive leadership on strategic initiatives across divisions and Regions.  It will lead all related initiatives including charging and energy storage, vendor management, training, sustainability, future program compliance, as well as strategic partnerships planning and oversight.

The Senior Sales Operations Manager is also responsible for managing the multi-million dollar Tier-3 Regional Marketing Stimulation Funds (RMSF) program and initiatives and is the lead between the Regions, Finance, and Marketing.

This individual will work with all Regions to strategically align marketing spend to business priorities.  His/her responsibilities are to oversee network alignment of RMSF utilization with sales targets, inventory, and incentives.  This position will oversee program spending and ROI, as well as lead the approval process, budget allocation, programming, budget tracking, and payments.

This position is responsible for establishing all related KPI targets, as well as reporting and monitoring progress.  He/she will also conduct needs-analysis research covering key areas of Dealer and Regional performance for Field Managers, supporting Regional and Dealership operations.

Major Responsibilities

Priority 1st - 20%
Oversee EV charging and energy infrastructure for Kia Dealer network
- Ensure all Kia Dealerships are well-prepared to sell electric vehicles and support the EV customer experience & Participate and oversee development of EV and energy infrastructure partnerships
- Manage vendor(s) to maintain and ensure chargers at dealerships remain operational
- Develop and rollout phased EV charging, energy, and sustainability infrastructure across the network, based on prescribed milestones

Priority 2nd - 20%
Consult and evaluate network EV readiness to promote EV sales
- Travel to Dealers and Markets to consult, inspect, and evaluate in the field
- Coordinate with EV Business Managers in the Regions & Identify areas of opportunity to grow EV business by Region and Market, recommend actions and priorities, oversee progress
- Understand and advise management on state and local EV incentive programs to support Field and Dealer operations & Analyze and provide feedback on all EV training initiatives

Priority 3rd - 25%
Oversee Regional Marketing Stimulation Funds
- Manage approximately $20Mil annual RMSF program & Provide direction to the Regions on priorities and programs
- Oversee budget utilization, spend efficiencies, and ROI & Ensure Regions operate within approved guidelines, providing ongoing coaching and direction
- Oversee the approval process, coordinating with Finance to ensure programs are executed in a timely manner & Track and audit budget monthly

Priority 4th - 20%
Program and vendor oversight
- Lead program direction and vendor oversight & Manage budgets, miscellaneous programs and projects as directed by management

Priority 5th - 15%
Promote Dealer and Regional operations
- Develop and lead initiatives & Lead activities in support of the Field as assigned


  • Bachelor’s degree or equivalent work experience required 

Overall Experience

  • 7+ years’ experience in the automotive industry, with dealer contact experience preferred 

  • 3-5 years’ experience in field sales management and/or Regional marketing 

  • 1-2 years’ experience in project management and/or program development 

Directly Related Experience

  • Must have thorough understanding of dealership sales operations & Regional marketing 

  • Must have district, regional or corporate management OEM experience 

  • Interest and/or experience in EV and mobility space 

  • Occasional travel may be required domestically and/or internationally  

  • May need to work additional hours outside of normal business hours as required by the job, including weekends or holidays 

  • Perform other duties as assigned 


Strong project management and organizational skills
Accomplished PC skills including Microsoft Excel and PowerPoint. Advanced skills in Excel including; pivot tables, indexing and collating data from multiple data sources. Strong understanding of how to use large amounts of tabular data.
Strong verbal communication skills
Strong multi-tasking skills.
Strong interpersonal skills
Maintain a valid driver’s license and responsible driving record.
Strong collaborative leadership skills


CHALLENGE - Solving Complex Problems
COLLABORATION - Building and Supporting Teams
CUSTOMER - Serving Customers
GLOBALITY - Showing Community and Social Responsibility
PEOPLE - Interacting with People at Different Levels

Pay Range

$95,200.00 - $128,500.00 


Equal Employment Opportunities

KUS provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, ancestry, national origin, sex, including pregnancy and childbirth and related medical conditions, gender, gender identity, gender expression, age, legally protected physical disability or mental disability, legally protected medical condition, marital status, sexual orientation, family care or medical leave status, protected veteran or military status, genetic information or any other characteristic protected by applicable law.  KUS complies with applicable law governing non-discrimination in employment in every location in which KUS has offices.  The KUS EEO policy applies to all areas of employment, including recruitment, hiring, training, promotion, compensation, benefits, discipline, termination and all other privileges, terms and conditions of employment.


Disclaimer:  The above information on this job description has been designed to indicate the general nature and level of work performed by employees within this classification and for this position.  It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Nearest Major Market: Irvine California
Nearest Secondary Market: Los Angeles

Job Segment: Outside Sales, Sales Management, Sales Operations, Marketing Manager, Operations Manager, Sales, Marketing, Operations