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Retail Operations Instructional Designer

Date: Nov 9, 2022

Location: Irvine, California, US

Company: Kia America, Inc.

At Kia, we’re creating award-winning products and redefining what value means in the automotive industry. It takes a special group of individuals to do what we do, and we do it together. Our culture is fast-paced, collaborative, and innovative. Our people thrive on thinking differently and challenging the status quo. We are creating something special here, a culture of learning and opportunity, where you can help Kia achieve big things and most importantly, feel passionate and connected to your work every day.

Kia provides team members with competitive benefits including premium paid medical, dental and vision coverage for you and your dependents, 401(k) plan matching of 100% up to 6% of the salary deferral, and time off starting at 14 days per year. Kia also offers company lease and purchase programs, company-wide holiday shutdown, paid volunteer hours, and premium lifestyle amenities at our corporate campus in Irvine, California.




The Retail Operations Instructional Designer creates professional, performance-based training curriculum aimed at non-technical automotive retailer personnel ensuring they have the skills and knowledge in the areas of sales and aftersales (non-technical service and parts) functions. Based on management direction, input from key stakeholders, and key business indicators, a needs analysis is performed by the Instructional Designer to determine if a training deficiency exists. If a skill or knowledge deficiency is determined, an appropriate training solution is proposed. The Instructional Designer then develops specific training goals and objectives, along with a training design and methodology proposal as a countermeasure to address the job performance deficiency. In the case of new product training, an internal assessment of the new technology and the anticipated skills and knowledge gap drive the course objectives, course content, and delivery method.

Major Responsibilities

Priority Major Responsibility %
1st Develop self-study and/or instructor-led performance-based training solutions using print, video mobile and web-delivered mediums designed to improve the job performance of non-technical retailer personnel. 35%
2nd Facilitate instructor-led performance-based training solutions using video, multi-media, and web-delivered mediums designed to improve the job performance of sales, and non-technical service and parts retailer personnel. 25%
3rd Conduct needs assessments to determine if a training deficiency exists and design/propose the appropriate intervention to improve job performance.. 15%
4th When required, source vendors by developing RFPs and coordinating the purchase requisition and contract process. Oversee vendors in the development and delivery of goods and services. 10%
5th Administer the vendor invoicing process for assigned projects, ensuring timely vendor payments, and the budget reconciliation process for all assigned projects outside of the yearly sales training program. 5%
6th Conduct course validation and Train-the-Trainer sessions with the vendors as necessary to ensure accuracy of training material and transfer of knowledge to remaining training instructor staff. 5%
7th Develop, specify, and acquire all supporting resources to enable the delivery of the training solution, such as vehicles, training locations, and other logistics. 5%



  • BA/BS degree in education related area, or strong language arts, or equivalent job experience.  

Overall Experience

  • 5-10 years experience in designing, developing and/or delivering non-technical training in multiple delivery formats including face-to-face and virtual instructor-led, eLearning (web and mobile), video, and job aids
  • Must have strong working knowledge and experience with performance-based training and curriculum design
  • Strong experience working in a Project Manager/Coordinator/Administrator capacity supporting a training/education/marketing vendor
  • Retail and/or OEM automotive experience is a plus
  • Working or equivalent knowledge of automobile dealership operations (Sales, Service, Parts, Business Office)


Position Requirements:

  • Occasional travel may be required domestically and/or internationally 
  • May need to work additional hours outside of normal business hours as required by the job, including weekends or holidays
  • Perform other duties as assigned

Directly Related Experience



Strong project management and organizational skills
Strong multi-tasking skills.
Strong written and verbal communication skills.
Strong adaptability/flexibility skills
Strong interpersonal skills and consultation skills with the ability to develop and maintain key internal and external business relations
Ability to work cross-functionally with other business units
Proficiency in the following software: MS Word, MS Excel, MS PowerPoint (graphic design/desktop publishing/HTML a plus)
Must have a fundamental working knowledge of non-technical dealership operations
Ability to source and effectively oversee multiple vendors in the development of goods and services
Preferred: Technological aptitude in the emerging areas of Telematics, Mobile and Web Applications/Media


Adapting to Change
CHALLENGE - Solving Complex Problems
Championing Customer Needs
COLLABORATION - Building and Supporting Teams
Communicating Effectively
CUSTOMER - Serving Customers
Delivering High Quality Work
Entrepreneurial Thinking
GLOBALITY - Showing Community and Social Responsibility
PEOPLE - Interacting with People at Different Levels

Pay Range

$74,400.00 - $96,600.00 


Equal Employment Opportunities

KUS provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, ancestry, national origin, sex, including pregnancy and childbirth and related medical conditions, gender, gender identity, gender expression, age, legally protected physical disability or mental disability, legally protected medical condition, marital status, sexual orientation, family care or medical leave status, protected veteran or military status, genetic information or any other characteristic protected by applicable law.  KUS complies with applicable law governing non-discrimination in employment in every location in which KUS has offices.  The KUS EEO policy applies to all areas of employment, including recruitment, hiring, training, promotion, compensation, benefits, discipline, termination and all other privileges, terms and conditions of employment.


Disclaimer:  The above information on this job description has been designed to indicate the general nature and level of work performed by employees within this classification and for this position.  It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

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