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Product Strategy Manager

Date: May 6, 2021

Location: Irvine, California, US, 92606

Company: KIA Motors America

At Kia, we’re creating award-winning products and redefining what value means in the automotive industry. It takes a special group of individuals to do what we do, and we do it together. Our culture is fast-paced, collaborative, and innovative. Our people thrive on thinking differently and challenging the status quo. We are creating something special here, a culture of learning and opportunity, where you can help Kia achieve big things and most importantly, feel passionate and connected to your work every day.

Kia provides team members with competitive benefits including premium paid medical, dental and vision coverage for you and your dependents, 401(k) plan matching of 100% up to 6% of the salary deferral, and time off starting at 14 days per year. Kia also offers company lease and purchase programs, company-wide holiday shutdown, paid volunteer hours, and premium lifestyle amenities at our corporate campus in Irvine, California.




Under the direction of the Manager, Product Planning develops short and long-range product strategies, vehicle packaging and specific product recommendations and color and trim recommendations for two product lines. Position is fundamental in the development of Kia U.S. sales growth, through products that meet the needs of Kia dealers and buyers.

Major Responsibilities

Priority Major Responsibility %
1st Product Life Cycle Management 45%
2nd Market, Brand, Research Collaboration 25%
3rd Vehicle Pricing Lead 20%
4th Long Range Product Support 10%



  • Bachelors Degree,
  • Post Graduate Degree preferred    

Overall Experience

  • 7-10 years’ experience in automotive product planning, marketing research, engineering or related field

Directly Related Experience

  • Automotive enthusiast with industry, consumer, and technical knowledge and abilities
  • Extensive experience in development of presentation papers
  • Previous program experience preferred


Excellent PC skills including MS Office, JATO, mTAB
Excellent written and verbal communication skills.
Program coordination experience
Effective communication skills to be able to articulate complex situations


Adapting to Change
CHALLENGE - Solving Complex Problems
Championing Customer Needs
COLLABORATION - Building and Supporting Teams
Communicating Effectively
CUSTOMER - Serving Customers
Delivering High Quality Work
Developing Talent
Driving Continuous Improvement
GLOBALITY - Showing Community and Social Responsibility
Inspiring and Motivating Others
Managing Resources
Managing Risk
PEOPLE - Interacting with People at Different Levels
Setting a Strategic Vision



Equal Employment Opportunities

KUS provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, ancestry, national origin, sex, including pregnancy and childbirth and related medical conditions, gender, gender identity, gender expression, age, legally protected physical disability or mental disability, legally protected medical condition, marital status, sexual orientation, family care or medical leave status, protected veteran or military status, genetic information or any other characteristic protected by applicable law.  KUS complies with applicable law governing non-discrimination in employment in every location in which KUS has offices.  The KUS EEO policy applies to all areas of employment, including recruitment, hiring, training, promotion, compensation, benefits, discipline, termination and all other privileges, terms and conditions of employment.


Disclaimer:  The above information on this job description has been designed to indicate the general nature and level of work performed by employees within this classification and for this position.  It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Nearest Major Market: Irvine California
Nearest Secondary Market: Los Angeles

Job Segment: Engineer, Manager, Product Manager, Marketing Manager, Engineering, Management, Operations, Marketing, Automotive